The heart reveals sophisticated floral notes which reminds the most exclusive and elegant facet of the upper-east side and its prestigious atmosphere. The intense, warm bottom is made by a combination of noble and addictive woods like the enticing charm of the city. An oriental fougere fragrance with an intense personality, like NYC.
Packaging
The colour of the jus in the bottle is light blue, while the closure and the graphic are orange.
The famous New York skyline can be seen on the pack, with the majestic Empire State Building.
A metallic finish gives to the whole a sophisticated touch.
Visual
The city skyline seen from a yellow cab
The visual features an exclusive and original illustration created by Emiliano Ponzi.
The setting is Times Square, with its billboards, dazzling lights and neon signs.
A couple can be seen inside an iconic yellow cab while they tour through New York City admiring the skyscrapers’ silhouettes and the city that never sleeps itself.
The taxi windows reflect the incredible New York skyline.