Archives: Parfums

In its top notes the fragrance presents an intense touch of violet leaves that contrasts with spicy bergamot and the sweet hint of water fruits. The middle notes hide that chic touch, a mixture of exotic flowers such as Moroccan jasmine, Convallaria Majalis or lily of the valley and seductive violet. The fragrance leaves spicy and warm bottom notes of vanilla pods, blended with cedar wood and musk.

Packaging

The bottle is of an intense pink and lilla colours, which evoke the romanticism that spreads through the city.

The matt metallic cardboard of the packaging reflects the colours of the bottle and shows an image of the majestic Tour Eiffel, symbol of the city.

Visual

The bohemian style of a parisian café

The visual image of the campaign is an illustration by Emiliano Ponzi, with its unique style.

For this occasion, he has recreated the atmosphere of the dehors of a typical Parisian bistro with its typical awning providing shade to some trendy people, who drink a glass of wine under windows with pots of bright flowers. One of the most common symbol of Paris is reflected in the glass window of the bistrot: the iconic Moulin Rouge.

The fragrance opens with fresh and watery notes of fresh apple, with sparkling touches of bergamot and sage. At its heart, mysterious violet is revealed with stimulating sea mist and spicy rosemary. Its bottom notes are dominated by moss, musk and tonka bean in an intense combination of sensual and warm notes.

Packaging

The bottle provides blue and grey Ardesia tones,  which evoke the charming and intangible parisian horizont.

The matt metallic cardboard of the packaging reflects the colours of the bottle and shows an image of the majestic Tour Eiffel, symbol of the city.

The matt finish of the packaging adds a sophisticated touch to the collection.

Visual

The bohemian style of a parisian café

The visual image of the campaign is an illustration by Emiliano Ponzi, with its unique style.

For this occasion, he has recreated the atmosphere of the dehors of a typical Parisian bistro with its typical awning providing shade to some trendy people, who drink a glass of wine under windows with pots of bright flowers. One of the most common symbol of Paris is reflected in the glass window of the bistrot: the iconic Moulin Rouge.

The heart reveals sophisticated floral notes which reminds the most exclusive and elegant facet of the upper-east side and its prestigious atmosphere. The intense, warm bottom is made by a combination of noble and addictive woods like the enticing charm of the city. An oriental fougere fragrance with an intense personality, like NYC.

Packaging

The colour of the jus in the bottle is light blue, while the closure and the graphic are orange.

The famous New York skyline can be seen on the pack, with the majestic Empire State Building.

A metallic finish gives to the whole a sophisticated touch.

Visual

The city skyline seen from a yellow cab

The visual features an exclusive and original illustration created by Emiliano Ponzi.

The setting is Times Square, with its billboards, dazzling lights and neon signs.

A couple can be seen inside an iconic yellow cab while they tour through New York City admiring the skyscrapers’ silhouettes and the city that never sleeps itself.

The taxi windows reflect the incredible New York skyline.

It opens with a mix of citrus fruits to express the liveliness of New York City. In the heart notes the uplifting Nectarine reveals an exhilarating fruitiness, utterly modern and sophisticated. In the base notes a feminine and elegant floral bouquet of Iris and Fresh Jasmine to highlight the fashion spirit of New York.

Visual

The city skyline seen from a yellow cab

The visual features an exclusive and original illustration created by Emiliano Ponzi.

The setting is Times Square, with its billboards, dazzling lights and neon signs.

A couple can be seen inside an iconic yellow cab while they tour through New York City admiring the skyscrapers’ silhouettes and the city that never sleeps itself.

The taxi windows reflect the incredible New York skyline.